Started out in Brazil, making ads with more heart than budget.

Then came London. Long nights, short deadlines, sketchy kebabs.

Cut my teeth at places that cared about the craft, back when we still printed decks and argued about kerning.

Eventually made my way to California. Sun, mild earthquakes, and an almond milk selection that borders on parody. Worked with some of the best: Wieden+Kennedy, Google Brand Studio, CP+B, 72andSunny. Did a stint as Global CD for Apple’s Instagram, which was wild.

Picked up a BAFTA along the way. A few other shiny trinkets too. Impostor syndrome’s still here, wearing skinny jeans and pretending it’s ironic.

Now I’m posted up at YouTube Creative Studio, surrounded by smart people and at least three types of sparkling water.

On the side:

Co-founded a tech startup for adventurers.

Own part of the first gaming-themed pizza joint in Latin America (yes, really).

Also writing a cyberpunk novella, which may or may not be finished before the robots take over.

If you’re after someone who can write like an art director and design like a writer, let’s chat. Happy leading teams or just getting my hands dirty.

Slide into the inbox: gkopit@gmail.com or find me loitering somewhere on LinkedIn.

Experience

Present

Group Creative Lead @ YouTube Creative Studio — Los Angeles (Contract)

Previous

TBWA\Media Arts Lab — Los Angeles

Google — Los Angeles & San Francisco (Contract)

72andSunny — Los Angeles

Crispin Porter Bogusky — Los Angeles

Wieden+Kennedy — London

Y&R — London

Freelance projects

Ogilvy New York

Ogilvy London

BBH LA

DDB San Francisco

TBWA/Chiat LA

Cartwright

Select clients

YouTube — Apple — Google — Nike — Call of Duty — BBC — Land Rover — NBA2K — Lurpak — Honda — Infiniti — Hulu — PayPal — Visit Britain — Virgin Atlantic — Vodafone — Marks & Spencer — Jose Cuervo — Samsung — Ferrero Rocher


Recognition

BAFTA

1x Best Graphic Identity for TV

Clios

Innovation - 1x Silver ( NEW 2025)

Digital, Mobile & Emerging Tech - 1x Silver ( NEW 2025)

Film - 2x Silver 

Film - 2x Bronze

Social - 1x Bronze

The Webby Awards 2022

People’s Voice Winner: Social, Experimental & Innovation

Cannes Lions

Film - 4x Silver

Film - 4x Bronze

Social & Influencer - 1x Silver

Mobile - 1x Bronze

Film - 2x Nomination

British Arrows

2x Gold

1x Bronze

D&AD

UGC - 1x Wood Pencil

Digital - 1x Wood Pencil

Film - 1x Wood Pencil

Creative Circle

Radio - 1x Gold, 1x Silver

Film - 1x Silver

Outdoor - 4x Silver, 1x Bronze

New York Festivals

Film - 2x Finalist

Andys International Awards

Best Idea - 1x Gold

London International Awards

Radio - 1x Gold

Film - 1x Bronze

Promax Awards

Art Direction - 1x Gold

Radio - 1x Gold

Stuttgart Animation Festival

1x Gold

SHOTS AWARDS

2 x Silver


Campaign Big Awards

3 x Silver

Thinkbox Awards for TV Creativity

Other than being screenshotted by my mom, some of this work also made it into…