Started out in Brazil, making ads with more heart than budget.
Then came London. Long nights, short deadlines, sketchy kebabs.
Cut my teeth at places that cared about the craft, back when we still printed decks and argued about kerning.
Eventually made my way to California. Sun, mild earthquakes, and an almond milk selection that borders on parody. Worked with some of the best: Wieden+Kennedy, Google Brand Studio, CP+B, 72andSunny. Did a stint as Global CD for Apple’s Instagram, which was wild.
Picked up a BAFTA along the way. A few other shiny trinkets too. Impostor syndrome’s still here, wearing skinny jeans and pretending it’s ironic.
Now I’m posted up at YouTube Creative Studio, surrounded by smart people and at least three types of sparkling water.
On the side:
Co-founded a tech startup for adventurers.
Own part of the first gaming-themed pizza joint in Latin America (yes, really).
Also writing a cyberpunk novella, which may or may not be finished before the robots take over.
If you’re after someone who can write like an art director and design like a writer, let’s chat. Happy leading teams or just getting my hands dirty.
Slide into the inbox: gkopit@gmail.com or find me loitering somewhere on LinkedIn.
Experience
Present
Group Creative Lead @ YouTube Creative Studio — Los Angeles (Contract)
Previous
TBWA\Media Arts Lab — Los Angeles
Google — Los Angeles & San Francisco (Contract)
72andSunny — Los Angeles
Crispin Porter Bogusky — Los Angeles
Wieden+Kennedy — London
Y&R — London
Freelance projects
Ogilvy New York
Ogilvy London
BBH LA
DDB San Francisco
TBWA/Chiat LA
Cartwright
Select clients
YouTube — Apple — Google — Nike — Call of Duty — BBC — Land Rover — NBA2K — Lurpak — Honda — Infiniti — Hulu — PayPal — Visit Britain — Virgin Atlantic — Vodafone — Marks & Spencer — Jose Cuervo — Samsung — Ferrero Rocher
Recognition
BAFTA
1x Best Graphic Identity for TV
Clios
Innovation - 1x Silver ( NEW 2025)
Digital, Mobile & Emerging Tech - 1x Silver ( NEW 2025)
Film - 2x Silver
Film - 2x Bronze
Social - 1x Bronze
The Webby Awards 2022
People’s Voice Winner: Social, Experimental & Innovation
Cannes Lions
Film - 4x Silver
Film - 4x Bronze
Social & Influencer - 1x Silver
Mobile - 1x Bronze
Film - 2x Nomination
British Arrows
2x Gold
1x Bronze
D&AD
UGC - 1x Wood Pencil
Digital - 1x Wood Pencil
Film - 1x Wood Pencil
Creative Circle
Radio - 1x Gold, 1x Silver
Film - 1x Silver
Outdoor - 4x Silver, 1x Bronze
New York Festivals
Film - 2x Finalist
Andys International Awards
Best Idea - 1x Gold
London International Awards
Radio - 1x Gold
Film - 1x Bronze
Promax Awards
Art Direction - 1x Gold
Radio - 1x Gold
Stuttgart Animation Festival
1x Gold
SHOTS AWARDS
2 x Silver
Campaign Big Awards
3 x Silver
Thinkbox Awards for TV Creativity